When approaching Istria from Western Europe, the way takes you to Umag, a little city which allures you with its diversity and richness of the tourist offer. Umag is a town of around 13,000 inhabitants with about 45 km of the coastline and interesting hinterland integrates special features of the whole region and might be the best introduction into a different experience of the Mediterranean.


·      Numerous Historic and Cultural sights and Events

·      Nice and well – maintained beaches

·      High quality Accommodation Selection

·      Lino Červar, known as „Mago di Umago“, Croatian National Handball team coach comes from Umag


Tourism development in Umag is especially emphasized in hotel offer, its high quality and level of comfort, rich gastro offer and various contents and activities. All of these hotels are situated on attractive locations on the seashore.
Numerous and various Umag Tourist Resorts feature a rich and diverse type of accommodation.

1. Apartments Polynesia Plava Laguna - A resort surrounded with crystal clear sea, sunbathed in warm sunny days and painted in green by lush Mediterranean vegetation. There you will find comfortable apartments that can accommodate 2-5 people, an outdoor pool and a long beach perfect for enjoying the summer. Polynesia is one of the most popular resorts in Istria, and has been that way for many years now.

2. Hotel Garden Istra Plava Laguna - An amazing hotel located only 200m from the sea is known for its impressive outdoor pool area. It is very popular with families and those who enjoy a bit more active holidays as it is equipped with many various sports and recreational facilities. Next to the hotel lies its annex building Residence Sol Garden Istra**** that shares most of the facilities with the hotel.

3.Apartments Kanegra Plava Laguna - This resort is located 10 km from the center of Umag. It lies next to the sea and a very long beach ideal for summer relaxation. The resort is home to comfortable and spacious bungalows that can accommodate up to 6 people. Enjoy some of many animation programs or sports and recreational activities that are suitable for all generations.

4. Hotel Sipar Plava Laguna  - An ideal choice for those who are looking for high quality hotel located only 50 m from the sea. There you will find spacious superior and premium-type rooms, an outdoor pool overlooking the sea and a restaurant that will make you come back for more. Discover Umag with Sol Sipar!

5. Guest House Adriatic - A highly recommended place to stay if you are looking for a budget friendly hotel-type accommodation located only 30 meters from the sea. There you will find double and triple rooms with the possibility of half board service. Some of the rooms have balconies as well.

Tourism in Umag

Umag, thanks to its beauty, surrounding nature and proximity to west and central Europe is a very attractive tourist destination. Apart from natural beauties visitors of Umag are delighted by the number of sports and recreational facilities that this destination offers. 

Umag tourist resorts are numerous and diverse. Tourist resort Katoro Plava Laguna is home to premium class apartments located only 200 m from the sea and the beaches. Very similar but a three star resort with apartments for up to 4 people is called apartments Stella Plava Laguna. Due to its unique look you will easily spot the resort Amfora Plava Laguna, where you will find beautifully decorated and spacious apartments for up to 7 people. In case you want to spend your holidays in a smaller and luxurious villa make sure you check the Meliá Istrian Villas resort. It is made out of small villas for 4-6 people who are located only 50 m from the sea. Apartments Polynesia Plava Laguna and apartments Kanegra Plava Laguna are both budget friendly options that still offer a lot. Further north from Umag close to the little town called Savudrija you will find two resorts; Apartments Savudrija Plava Laguna with apartments for 2-6 people and many recreational facilities as well as the resort Residence Skiper with many various luxury apartments placed close to the sea.

Umag hotels are the true backbone of Umag as a tourist destination. Budget friendly hotel-type accommodation can be found in Guest house Adriatic which is located only 30 meters from the sea and the beach. Luxurious hotel with an ‘adult only’ label is called Meliá Coral and it represents a top notch hotel of Umag and the surrounding area. Very popular four star hotels with outdoor pool and distance to the sea of only 100 m are hotel Aurora Plava Lagnua, hotel Sipar Plava Laguna, hotel Umag Plava Laguna and hotel Garden Istra Plava Laguna with its annex building Residence Garden Istra Plava Laguna.

Umag is also home to two four star camps with amazing mobile homes to stay in. Those camps are Stella Maris and Park Umag. An unforgettable experience is definitely staying in the apartments of Savudrija lighthouse located on the cape of Savudrija peninsula.

History and culture of Umag

History & Culture – What to visit?
The city of Umag has very interesting history - it was discovered by Roman noblemen who chose it for their summer residence. The glamour, magnificence and glare of the times can be seen today in Venetian houses of the old Umag town – city walls and fortresses are partially preserved as well as some renaissance and baroque buildings and churches.
The hinterland of Umag reveals beautiful hills with fortifications that offer us magnificent scenery and marvelous history, abundance of  agricultural specialties and friendly hosts.
Today, it is world known by its ATP Croatia Open Tennis Tournament, when the celebrities from all over the world compete to be noticed during that glorious spectacle.

Umag City Walls, with gated drawbridge, dating from 10th century
Church of St. Rocco from 16th century, with painted ceiling
The Umag City Museum - main exhibition presents ancient ceramics and other findings from nearby archaeological sites.
Exhibitions at Umag's galleries, such as popular Gallery Marin in City Walls
Visit the oldest lighthouse on the Adriatic located in the near place of Savudrija
Numerous bike trails invite visitors to explore Umag's surroundings in the best possible way
Try day trip boat excursions to nearby beaches or take a day trip to Venice in Italy on fast hovercraft
Fancy something different? See our suggestions for holidays in Istria off the beaten track
Rent a scooter or quad and explore the region on yourself

Events & Amusements

•    Being a tennis Follower? - With a thirty one-year tradition, the international Plava Laguna Croatia Open Umag is the oldest tennis tournament in Croatia, and is undoubtedly one of the most esteemed and prestigious tournaments in the region.
•    Umag Night Run - take part in the Umag Night Run beneath the stars and experience a fantastic atmosphere and fun
•    Istria Grandfondo - sign up for the international cycling marathon
•    Sea Star Festival - EXIT is cooking up another edition of Sea Star Festival, which brilliant atmosphere has been praised by audience and performers
•    Wine & Run – participate at a hilarious marathon and win a supply of Istrian wine
•    International Festival of Antique Sepomaia viva - the historic festival calls some ancient times when Istria was under Roman rulers.